Hi, I’m Erin.
I’m glad you’re here.
An award-winning writer and UX content designer
I’m the most versatile writer you’ll ever meet.
I work on writing and brand strategy projects, big and small—B2B and B2C. Helping brands find and use their unique voice is my sweet spot. Since 2010 I’ve been immersed in marketing, editorial, and UX content design. I’ve helped develop SaaS native and web apps for tech companies, from inception to launch.
People-first leader,
defender of words,
focused on high craft.
Some old, some new. Some of my favorites.
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![MidCity Restaurant]()
MidCity Restaurant
Experience some of Cincinnati’s very best with Mike Stankovich’s award-winning cocktail program, and taste a small plate (or three)—savor something unexpected.
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![Cincinnati Magazine]()
Louisville, Kentucky
An oldie but goodie from my start in magazine writing. Here’s a whirlwind weekend trip to Louisville, Kentucky, Cincinnati’s sister river city.
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![P&G Fun Indoor Activities]()
P&G Everyday
Moms want things: ways to keep kids busy, a clean home, to save money. In a former life I managed all consumer-related content for P&G Everyday.
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![J Abbott Miller Dot Dot Dot Print Mag]()
Dot Dot Dot - App Review
In 2014 Pentagram partner and designer J. Abbott Miller created a whimsical, tablet-first app reminding us of the value of performance. App review for Print Magazine.
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![Aberlin Springs Farm]()
Aberlin Springs
Get ready to fall for Aberlin. An editorial deep dive into the agricommunity reveals the power of a working farm and food philosophy—to transform people and place.
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![Audi quattro]()
Audi Quattro Experience
Agency Zulu Alpha Kilo took Best of Show in HOW’s Interactive Design Competition with a sensory-rich installation of mini-slot cars, sure to ignite your inner gaming child.
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![GoodRx Rewards program]()
GoodRx Rewards
Do patients want rewards for healthy behaviors? As the only content designer, my team built the GoodRx Rewards product from inception to launch in less than one year.
